NOOTROPICS 101: Why is Cocoa Bean Extract in my LIMITLESS SUPPLEMENTS?

It’s rare to find anyone who doesn’t love chocolate, which is made from roasted cocoa beans. Whatever form it comes in, people all over the world are consuming more chocolate than you can imagine. In fact, in 2017, it is estimated that chocolate sales in the United States will reach about 22.4 billion U.S. dollars.

But getting health benefits from cocoa isn’t as simple as heading to the 7-11 and picking up your favorite candy bar. The more pure your chocolate is, the more actual benefits you experience. Eating a Snickers has less benefit than say, a Lindt 85% Dark (and there is no cocoa in ‘white chocolate’ – the name is a misnomer but it is still delicious). Eating the actual bean is even better. But you don’t have to worry about switching up your chocolate game unless you really want to. Thanks to our products – and our proprietary distillation process that allows us to deliver big potency in a smaller package – you’ll receive all the benefits of the beans – and a few bars – in one little capsule.

When we talk about the power of cocoa extract, we’re talking about flavonols and flavanols; specifically procyanidins and epicatechins (you can find each of these compounds in other plants but cocoa contains a larger amount of epicatechins compared to any other plant). Flavonols and flavanols are a type of phytonutrient. Phytonutrients are nutrients that are not considered essential for life but can offer antioxidant and anti-inflammatory benefits. If you’re a bodybuilder or extreme athlete, for example, you’re probably very familiar with epicatechins.

Epicatechins have been found to enhance muscle growth and strength and lower cholesterol levels. But you’ll find epicatechins in most LIMITLESS LIFE formulations because they also improve blood flow and endurance. Increasing blood flow and endurance is part of our products magic – the more you move, the more she makes you feel so good. And there is even an added bonus to this ingredient: a Harvard University study from 2007 showed that epicatechins appeared to lower the risk of lethal events (or as they are more commonly known: deaths) linked with four common diseases – diabetes, strokes, cardiovascular disease and cancer – by approximately 10%. Procyanidins and are also antioxidants and are said to enhance brain function.

On the more ‘mystical’ side of things, cocoa is used religiously and treated reverently in some cultures. Records from ancient Mayan society, for example, reveal the significance of cocoa in the Mayan rituals. Raw and superfood guru David Wolfe talks about chocolate’s power as an aphrodisiac in his book ‘Naked Chocolate’ – and, yes, there’s even science to back that up. Tryptophan, also found in cocoa, is a building block of serotonin. Beyond being one of the most important neurotransmitters when it comes to helping our products do what they do, serotonin is also one of the chemicals involved in sexual arousal. Phenylethylamine, a stimulant related to amphetamine, is released in the brain when people fall in love.

Whether you’re new to LIMITLESS or a part of the family you can experience our products knowing that you’ll avoid the risks and dangers inherent in common party favors – as well as the crash or hangover. And, thanks to a plethora of good for you ingredients, including Cocoa Bean Extract, you’ll be nourishing your brain and body for days afterward.


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